grooming pioneers Andy Katz-Mayfield and Jeff Raider and of Harry’s™ are reinventing the shaving game.
What moment prompted you guys to start Harry’s?Andy: I went to a drugstore because I was out of razor blades. I waited 10 minutes for someone to unlock the case where razors were held. I then checked out, looked in my bag and found a receipt for more than 20 dollars for four razor blades and some shaving cream. I thought that there had to be a better way.
Jeff and I have been close friends for a long time. I was pretty familiar with his experience cofounding Warby Parker and saw lots of parallels. I called him, and we resolved to try to change the shaving experience for all guys by delivering really high-quality products at accessible prices through a smarter, more meaningful purchase experience.
Why are other razors so expensive?Jeff: The industry is dominated by a couple of companies that mark up razors significantly over their cost to manufacture. They try to justify inflated prices by marketing their products as highly futuristic and technologically advanced.
Your products look really simple. Tell us about your design inspiration.Jeff: We’ve always been fans of clean design. We love the principles espoused by folks like Dieter Rams (less, but better).
Andy: As for specific inspiration, we looked to items like fine handheld tools. For instance, our razor handles were inspired by classic but highly functional knives and pens.
Where do you go if you want to make the best razors in the world?Jeff: Well, we found some pretty incredible razors in Germany. The process of making a razor is actually really complicated. We partnered with an amazing 90-year-old company to make Harry’s blades.
Your shaving cream is specifically designed for your blades. How did you do that?Andy: We worked with chemists who have developed some of the finest skin-care products on the market. We gave them our blades so they could literally test-shave with formulations in real time. The cream is specifically designed to leave the face feeling great after a close shave.
What’s one shaving secret every guy should know? Jeff: Shave with the grain. Most guys have heard this before, but the secret behind it is that everyone’s facial hair grows differently, and so your technique has to be unique to you. Staying with the grain will significantly reduce friction and razor burn and improve the shaving experience.
If you guys could shave anyone, who would it be? Jeff: Maybe Abraham Lincoln. We’d have to have a good conversation about whether we’d just shave the mustache area or take down the whole beard. After all, his look is pretty iconic.
Andy: Or maybe one of those guys from Duck Dynasty.
Jeff Raider (above left) and Andy Katz-Mayfield (above right) were photographed in their newly minted Union Square office by Justin Chung. Jeff wears a J.Crew sportcoat and shirt, and Andy wears a slim Thomas Mason Archive for J.Crew shirt and a J.Crew slim cashmere v-neck.
To shop Harry’s grooming product assortment, click
here.