we’re firm believers that good-looking gear will motivate us to get up for a 6:30am run. we met up with
Tyler Haney, the founder of Outdoor Voices, for a quick tour of her Flatiron studio and then some sweat-inducing
yoga moves out in Central Park.
Tyler, photographed in Central Park, wears an Outdoor Voices hoodie in heather ash grey
and leggings in black.
When Outdoor Voices founder Tyler Haney graduated from design school in New York, she found that she
was still looking for a line of activewear that she really loved. “I’m a jogger, swimmer and yoga-er so I certainly
wanted performance fabrics but also simple and elegant designs,” explains the Colorado native. And so Outdoor
Voices was born, an easy-to-wear line that uses the best technical fabrics in the business but also channels the
unique tastes of its founders—pared-down illustrations of dancers, abstract paintings of swimmers and even
energy crystals. “Our main inspiration is the body and the many beautiful shapes it can make,” says Tyler.
At the heart of Outdoor Voices is a belief in the importance of getting, well, outdoors—so we asked Tyler to
invite a couple of her friends (her business partner Andrew Parietti, Naomi Shon, a photographer, and Chuck
Grant, who recently received her yoga teacher certificate) to do a little impromptu yoga in Central Park. “I’m
all about fitness and sociability,” explains Tyler. “At OV we always say ‘Doing things is better than not doing
things.’” In fact, it’s her friends who test the clothing and give feedback based on the needs of their own active
lifestyles. “We always encourage bending, folding, jumping, extending, twirling,” she says.
“Anything that looks
cool (and feels great) goes.”
Special thanks to Tyler Haney, Andrew Parietti, Naomi Shon and Chuck Grant.Photography by Bryan Derballa. Makeup by Imane Fiocchi and hair and grooming by Melisande Page, both
for Beauty Exchange NYC.
To shop our entire assortment of Outdoor Voices™, click here